Is Affiliate Marketing Dead?

I recently wrote a similar article on this topic here.

The two articles kinda go hand in hand, as they basically come from the same topic of whether affiliate marketing is still a viable option when it comes to make money online.

And although I get this question year in and year out the truth of the matter is that Affiliate Marketing is still a good way to earn an income online.

The only thing that has changes is the point of saturation.

Let me explain.

Most people who are thinking whether Affiliate Marketing is dead are also the same people who think that Affiliate Marketing is saturated.

And let’s face it.

Most popular marketplaces do get saturated. This is not a new concept and it really has been around since the beginning of time, yep even before there was a thing called the Internet.

So this isn’t a new problem.

So what you need to ask yourself is this. If the competition has been around since the beginning of time, then how do businesses continue to survive in an overly saturated marketplace?


They go deeper into the marketplace and offer related product and services that fill a need.

Now unless you’re the trend maker, you really can only look for a hungry marketplace that is less competitive. Once you’re there, become the market leader.

To be the market leader you do have to keep providing better than average products or services. That’s the only way you will have a competitive edge.

Having said that if you choose your market wisely you can sustain your competitive edge for the longest time.

Now Affiliate Marketing isn’t for everyone and if you’re a beginner then, you had better get some training, because marketing techniques have changed in a big way.

There was a time where all you had to do was put up an ad in Google Adwords and you could make a lot of money fast. But those days have gone.

Similarly, it used to be easy to rank in the search engines a few years back, and if you could get good rankings then you could also make a lot of money.

Webmaster quickly found ways to manipulate the search engines so that their website would continuously rank for competitive keywords. Some of the content produced by webmasters didn’t offer a very good experience to the user and as a result the information return was less than optimal.

Google and other search engines had to do something about it or else people would lose confidence in what information was being returned and as a result find another way of researching information.

So Google launched the famous algorithmic penguin and panda ranking changes and that sort of put an end to webmasters trying to game the system.

Anyway, coming back to is Affiliate Marketing dead? The answer is nope, it’s not dead, BUT it has just changed.  You will still have very competitive marketplaces and you will also have less competitive marketplaces, which hasn’t really changed.





Is Affiliate Marketing Saturated in 2015 / 2016?

Whilst affiliate marketing may appear to be saturated, it is not the case. There are plenty of people making money with affiliate marketing even in 2015 and I imagine this trend will just continue to rise as we go into 2016.

A few years back it seemed almost like a cake walk when it came to making money online as an affiliate. This was primarily due to the marketplace not being so over crowded.

You were able to purchase $0.05 click through in Adwords back then, which meant that you could enter into new marketplaces and make a decent profit.

However that part has changed and although Google has let affiliate marketers back into the Adwords system, the price per click is at an all time high.

This means that if you’re new to affiliate marketing, you could be in for a rude awakening. Given the price per click is crazy high.

How to do affiliate marketing

Therefore if you want to be successful as an affiliate it’s best not to gravitate to where everyone else is, but more find a niche that you will have more success in, that is not over crowded.

There’s plenty of untouched niches out there that is ripe for the picking. These niches are ones that you can dominate by doing a little keyword research and understanding what your target market is looking for.

Often you can enter the marketplace and have no competition at all, which means that you could have visitors coming and checking your stuff out in as little as a week and all it would cost you, would be the time and effort to do keyword research, and write a blog post.

Best affiliate marketing products

So what type of affiliate products are the best ones to concentrate on?

Well, it doesn’t really matter, as your first aim should be to develop the traffic for your campaign, whether you do this with PPC or with organic traffic, all you should focus on in the beginning is developing a niche audience.

You see, once you have this audience you can then present them with affiliate offers. As you may be aware there are many different affiliate programs you can become affiliated with for free in just about any niche.

Some new affiliate marketers look for a product to market first and build there website around that product, however, you don’t know exactly what your audience is going to connect with until you run a few tests and get visitors coming to your site.

Most affiliate marketers test different products on their traffic anyway, because they know that some products are going to convert more readily with their visitors than other products.

And lets face it, if you’re making more money with product “A” as opposed to product “B” then I would be more inclined to sell product “A” more than product “B”.

Can you really make money affiliate marketing

This is a common question and one that I asked myself when I first got started in affiliate marketing and the truth is you can definitely make money with affiliate marketing.

You don’t have to believe me either to know that this is true. All you have to do is to look at your last 3 – 5 purchases online to get an understanding of whether affiliate marketing works.

If you’ve recently purchased something through a review of a product on someones website, who didn’t own the product, then odds are they were affiliates of that product and got a commission as a result of your purchase.

How to set up affiliate marketing

The best way to set yourself up is with a simply wordpress blog.

No matter how you look at at it, you will have to at some stage in your online development figure out how to create blog posts / pages.

All of your marketing revolves around content creation of some description, whether that be a video, a article, a guest post, or a sales page. So being able to create a sales page is crucial to your success.

Best way to do affiliate marketing

Is there a right way or a wrong way to do affiliate marketing?

The answer is no.

The only right way to do affiliate marketing is simply by starting and not stopping.

Develop the traffic first and then once you have a good understanding of how your audience interacts with your content then you can provide suitable affiliate offers.

Every niche is different in terms of their individual approaches to their audience. For example, if I’m selling a weight loss product, then my approach to selling the product would differ to everyone else, since I would be looking for a fat loss product where I loss fat, but not muscle.

Highest paying affiliate programs 2012

Some niches best serve a higher ticket item and subsequently you (the affiliate) gets paid a larger commission.

This means that you don’t have to make a lot of sales to make a lot of money. For example, if I sell a $20 product where I earn $10 for every sale, and I sell 10 a day I earn $100 per day.

Where as buddy of mine sells a different in a smaller niche but gets a $100 for each sale, and makes 1 sale per day, then at the end of the day we earn the same amount of money.

The only different is my buddy entered into a market where there is low competition, smaller volume of traffic, but high cost per item.

Becoming an affiliate marketer

You can easily enter into the affiliate marketing game with as little as $30. You see, as an affiliate you are in the drivers seat.

You have to remember that you have all the power. You see, you have developed that traffic. That traffic is yours which means that you have an asset.

The vendors are wanting to align with you because they want a piece of your asset. The situation is a win win situation, however it is all dependent on whether you have developed the asset.

Affiliate secrets

Therefore the true secret to winning at the affiliate marketing game is to have a solid source of traffic and a way of influencing that traffic to buy product or services from you.